Automation and Robotics | BBS - Bologna Business School

Automation and Robotics

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Modern technologies are significantly shaping the corporate landscape, transforming traditional business models, and revolutionizing the day-by-day operations of companies. Digital technologies enable companies to access multiple geographical areas and clients, generating opportunities and challenges to traditional business models. Workers’ daily tasks and the entire work organization is significantly altered in many different ways. Clients expect faster responses with increasing levels of service. Supply chain needs to be integrated globally, sharing standards and relying on complex interaction platforms. The new MBA program on Automation & Robotics aims at developing professionals with advanced competencies in process integration, robotics, data analytics, and digital transformation, who can proactively manage these challenges. This track will give students the unique opportunity to acquire an in-depth understanding of how companies are transforming their businesses to remain competitive in this rapidly changing environment.

Emerging AI techniques, machine learning, robotics, and the most cutting-edge digital innovations are examined to help students understand how companies are designing their internal processes.

Offered in partnership with a selected group of world leaders who are shaping the next production revolution, the track will provide dedicated scholarship and concrete internship opportunities that can help students to participate in this global change. In addition to technical expertise, students will improve their management skills, strategy, finance, communication, and leadership acumen. The MBA Automations & Robotics will allow students to manage global teams requiring the integration between humans and new technologies, and thus make a real impact on business and society.

The Global MBA Automation and Robotics is a 12-month full-time program, taught in English. In the first term, classes will focus on general management and management skills. In the second term, students will approach the specialized subjects. Courses taught by international faculty are integrated by managerial guest speakers, business laboratory, and company visits. The program also includes 500-hours dedicated to an internship into a leading company in the automation industry, or an entrepreneurial work project. The internship will help students to improve problem-solving skills, apply their newly developed knowledge as well as allow them to face actual situations that arise within the business world.

Our programs provide an exciting and fulfilling learning experience by integrating fundamentals in management with real-life case studies. Join the Automation and Robotics MBA of BBS to turn your passions into a successful career.

Executive Committee

  • Antonio Cibotti (Director of Marketing Strategies, Bucci Automation)
  • Oleksiy Lomeyko (Director of Manufacturing, Philip Morris)
  • Michele Poggipolini (Executive Director, Poggipolini)
  • Giovanni Presti (HR Process Improvement, Gruppo Industriale Maccaferri)



The Global Master in Business Administration (EPAS accredited since 2015) just received a new accreditation for 5 more years.

The EPAS accreditation is awarded only to programs who respect the highest international standards in term of teaching, integration with companies and services to students. It is issued by EFMD, the most important international organization in  quality certification of business management education



Maurizio Sobrero

Maurizio Sobrero

Director of Studies

" If you are passionate about new technologies and want to be part of the greatest technological transformation of all times, the GMBA in Automation and Robotics will take you at the center of where the action is. "

Alberto Regattieri

Alberto Regattieri

Director of Studies

" Industry 4.0 brings to present the factory of the future. Having knowledge, effective design and management tools is essential for a long-term sustainable success. The GMBA in Automation and Robotics will support you in getting and experiencing these factors of excellence. "

GLOBAL MBA CLASS - a.a. 2019/2020




  • 30 y.o.


  • 76%


  • 28


  • 48%


  • 6 years



The Global MBA is a 12-month full-time program including 504 hours of class activities, 1260 hours of individual and group work and a 500-hour internship.

The academic portion is divided into three terms. During the first term students will study the fundamentals of general management, while the second and third term will focus on management skills and on the specific subjects of each track (please, find further information about the courses in the section ‘Courses’ below).

I Term: September 2020 – December 2020

  • “Ice-breaking” Weeks
  • General Management Courses: Corporate Finance, Corporate Strategy, Financial and Managerial Accounting, International Macroeconomics for Managers, People Management, Marketing Management, Business Ethics and Corporate Social Responsibility, Advanced Decision Making Modelings, Operational Management.

II Term – III Term: January 2021 – May 2021

  • Track Specific Courses: Business Transformation, Distributive Innovation System, Machine Learning and Data Mining, Automation and Robotics for Innovative Manufacturing, Managing Humans and Robots: Ethical and Legal Implications, LAB on Industrial Robotics.
  • General Management Courses: Digital Business and Transformation, Project Management, Business Planning, Communicating Effectively Across Cultures, Developing a Leadership Mindset

The three terms are followed by an internship period of 500 working hours. The internship can be carried out at various companies and agencies in Italy or abroad. The internship serves as an opportunity for students to put into practice the theory and techniques learned during the three academic terms. The internship will allow students to obtain hands-on experience by working on management strategies, analyzing business operations, and creating solutions to real problems. Students are encouraged to make the most of the internship opportunity and to learn from the professionals they will be working with.

At the end of the internship students will be required to submit a ‘Final Report’, which they will present to the Director of Studies showcasing their activities and analyzing the theories and lessons learned during the program.

Students who are interested can also choose to take an extracurricular course of Italian.


High flexibility, dynamic demand, increasing customization, high quality standards, small batches and short life cycle are the key factors of the Industry 4.0 era. Innovative flexible manufacturing and assembly systems (FMSs & FASs) need to match these factors joining productivity to versatility, quality to adaptability. In this context, high-speed manufacturing machines, robotic handling devices, automated guided systems (AGVs) and human operators are connected and they have to act synergically. This course aims at exploring a coordinated panel of (1) design methods, (2) support strategies and (3) quantitative approaches to help the Industry 4.0 practitioners in the tactical and operative management of innovative production systems.

Great ideas become successful innovation combining several elements: new solutions, original knowledge, inspiration, complementary assets, sound management and a good dose of luck. The more complex the technological landscape becomes, the greater the need to engage multiple actors in this fascinating and complex process. In this course, we will explore why it is important to collaborate to innovate and what alternatives could be pursued. A set of managerial tools ranging from crowdsourcing to open innovation process will be presented and discussed in different industries and markets.

This LAB will bring you in a learning factory environment. Thanks to the collaboration with the Big Data Innovation & Research Excellence (BI-REX) Consortium, the LAB explores an advanced production system made of modern additive manufacturing machines, robotic handling devices and a fully automated handling and storage systems. Design and management strategies are experienced focusing on their impact on the long-term performances and daily operations from a what-if multi-scenario and learning by doing perspective.

This course aims at providing students with a basic understanding of the theoretical foundations, the computational properties and the uses of some of the most common supervised and unsupervised learning techniques as well as of the principles and the main use cases of the data mining algorithms. At the end of the course, students will be able to set classification, clustering and rule discovery problems, using modern machine learning methods and libraries. Moreover, they will be able to understand and apply a wide set of analysis algorithms to extract from large datasets useful relationships. The students can also design a process of data selection, transformation, analysis and interpretation to support strategic decisions.

The simultaneous presence of Humans and Robots in the production chain creates management, ethical and legal issues. This course aims, on the one hand, to trace the legislation already introduced in some national and supranational systems, and on the other hand, to verify case law. Experts from the most renown hi-tech companies will be involved in the course by describing some of the most innovative practices, while keeping into consideration concrete policy proposals. Among other areas, after a definition of AI and robotics with a particular focus on their technical profiles, the course aims to verify the ethical implications and the relationship between the humans and the robots, taking into consideration also the organizational limits and responsibilities. We will also analyze the implications of the use AI and robotics in the fight against discrimination and diversity, potentially at risk, following the sharing of sensitive data. The government of data, including personal and sensitive ones, requires us to draw particular attention to the study of the regulations for the protection of privacy and intellectual property. Cases of interest and application models will also be discussed in the field of public law. First of all, we will discuss on who the use of AI can shape the meaning and orientation of public consent, but also the determination of public policies. Particular attention will then be given to the regulation of applications and robotics, starting from the models already being tested.

Learning method

The main aim of our teaching staff is to first lay down a solid foundation of theory and then to build on this foundation by introducing more practical aspects. This method will enable our students to confidently enter the work environment of the industry, ready to manage a variety of scenarios.

The teaching staff will help you develop your understanding of these concepts and techniques through the use of lectures and seminars; group projects and company visits; guest speakers and case studies; videos and presentations; as well as individual assignments and assisted private studying.

The courses are structured to give the maximum freedom to learn to the students and allow the professors to teach and assess the students in the best way possible. Assessments can take the form of individual/group presentations, projects, oral and written exams as well as, of course, class participation.


The School is fully committed to creating employability, by way of a systematic career service action, constantly focused on matching at best the students’ professional projects with the needs companies have.

The internship is an exceptional springboard, suffice it to say that six months after the end of the MBA at Bologna Business School on average 90% of students work in a company.

The BBS Career Service assists and supports students since the very beginning, along a training and professional development path. This is accomplished by organizing a series of workshops, with the aim of providing the fundamental tools and resources to be appropriately prepared for the labor market.

To achieve this goal, students are involved in several workshops, among which we may list:

  • Writing a CV and a Cover Letter
  • How to create an effective Linkedin profile
  • How to prepare for a job interview
  • Career Retreat


In addition to this, thanks to the collaboration with professional career counselors, students receive a customized service, in order to understand their strengths and to build a professional development plan, which will turn out to be helpful when looking for an internship. Here follow some of the activities:

  • Initial guidance interviews
  • Specific interviews, focused on one’s own career plan
  • Continuous support to students with one – to – one sessions



The goal of the Career Service is also to allow students to connect with national and international companies. Over the years, Bologna Business School has managed to establish a wide-ranging network and a sound partnership with leading companies in Italy and Europe, thanks to a personalized approach, based on each company’s needs. The collaboration features the following activities:

  • Sending the CV book
  • Sharing internship and work opportunities
  • Presentations at the School premises
  • Career Day
  • Implementation of project works
  • Class-room activities with case studies presented by managers and/or HR professionals

Our partners are the foremost supporters of our students, with the provision of scholarships, internships and professional opportunities.








The tuition fees for the Global MBA Program are 35,000 euros (VAT free) to be paid in three installments (the first installment is due upon enrollment).


The fees include participation in the Master, all the study material which will be made available through the online platform, and access to the services and facilities of Bologna Business School, such as: a personal account for the BBS Wi-Fi, use of the PCs in the Computer Lab, access to the study areas, access to the internal gym and special rates for the School restaurant. Furthermore, the fee gives participants the right to take advantage of supporting activities of the School, such as the language courses and the master lectures by invitation.

Free parking on the BBS campus is also available to students.


In addition, University of Bologna Student Card grants access to all of the university facilities including more than 100 libraries (also consist of online subscriptions and databases), the three city center canteens and all university student related discount offers. Further information regarding these facilities can be found on the University of Bologna website:


Participants are eligible to apply for Honor Loan with subsidised rate up to the complete coverage of the application fee.
For more information please mail to


Bologna Business School offers both full and partial scholarships for participants of the Global MBA. All applicants are eligible to apply regardless of their nationality. Scholarships are merit-based (both academic as well as professional merit) and cover tuition costs only.

The Global MBA offers scholarships of:

  • 35,000 euro (full scholarship)
  • 20,000 euro (partial scholarship)
  • 15,000 euro (partial scholarship)
  • 10,000 euro (partial scholarship)


BBS and the Foundation for World Wide Cooperation grant the Africa Scholarship Program. This Program aims to facilitate the participation of young bright talents from Africa wishing to pursue an MBA and contribute to the social and economic development of their Continent.


In order to apply it is necessary to have:

  • a Bachelor’s Degree (must have been obtained at least two years before the enrolment deadline)
  • 2+ years of qualified work experience
  • English language proficiency


This Master is open to all applicants with a Bachelor’s degree obtained at least two years before the enrollment deadline of each round. There are three rounds of admissions, the first round will be open for applications until February, 2020. The second round will close in May 2020 and the third round will close in July 2020.
The three rounds are open to candidates of all nationalities.


Four easy steps to begin with:

  • Download and fill out the application form
  • Complete the online registration by paying the 60 euro fee at
  • IMPORTANT: Once you have all the documents you need, you MUST send the complete HARD COPY of your application packet to the Global MBA Office at Bologna Business School
  • You must also send a digital copy of the application packet to:


Documents that must be sent:

  • Application form
  • Curriculum Vitae
  • Diploma and transcript for your qualifying degree
  • Passport photocopy
  • Motivational letter
  • Reference letter(s) (optional but advised)
  • GMAT or GRE results (optional)
  • Signed copies of your eligibility summary sheet and a receipt of the 60 euro application fee (both downloadable from ‘studenti online’ following registration)
  • Declaration of Value* / Diploma Supplement* / Conditional Enrolment Form


*IMPORTANT: Students possessing a degree obtained outside the EU must submit legal recognition of their qualifications for the purposes of admission to the program, which is issued by the competent Italian Diplomatic Representation in the country in which the degree was obtained (Declaration of Value). Candidates with degrees from within the European Union may request a Diploma Supplement directly from their Universities. Should the candidate be unable to obtain one of these documents before the deadline, it may be temporarily replaced with a Conditional Enrolment Form, which will be sent shortly after applying.


Admission to the program is subject to the positive assessment of the candidates’ individual interview and qualifications (e.g. curriculum vitae, GMAT/GRE, reference letters, etc.). The admission board, consisting of Bologna Business School faculty members, reviews the applications on a rolling basis. Candidates will be contacted by an admission team member as soon as their application has reached Bologna Business School.

In line with the number of available places, admission to the program is granted according to the applicants’ position in the list of qualified candidates, drawn up on the basis of the total score awarded at the end of the admission process. Students who achieve positions of merit in the final list of admitted candidates may benefit from full or partial scholarships.



Faculty members at Bologna Business School work together offering outstanding teaching standards. An international and interdisciplinary approach is guaranteed by a joint team of distinguished national core professors, adjunct, visiting professors, guest speakers and top managers.

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