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29 May
Harnessing Innovation: Xavier Rosero's Journey in Digital Marketing at Bologna Business School
Embarking on a transformative educational journey, Xavier Rosero delved deep into the evolving world of digital marketing through the Professional Master in Digital Marketing and Communication at Bologna Business School. In a landscape where digital transformation and artificial intelligence are res (more..)
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27 May
Art and Management Meet in Bologna with the Contemporary Art and Visual Culture Course in Collaboration with MAMbo
Thanks to the collaboration between BBS and MAMbo – Museum of Modern Art of Bologna, participants of the Global MBA and Professional Master programs had the opportunity to join an innovative course on contemporary art and visual culture led by Lorenzo Balbi, director of MAMbo. The course, "Contem (more..)
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24 May
Data analytics and artificial intelligence. How new technologies are impacting the marketing world.
Interview with Cristiano Boscato, CEO @Dinova, enrolled by Forbes in the prestigious list dedicated to the 100 most influential managers in Italy, an expert in data analytics and new technologies, he is also a writer (In una notte d'estate ho visto il futuro, Franco Angeli editore) and loves to call (more..)
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23 May
Discovering the Power of Digital Communication, Even in B2B: The Corporate Visit to Emilgroup
Corporate visits are one of the strengths of the Professional Master in Digital Marketing and Communication at Bologna Business School. Through these visits, students have the opportunity to engage with leading companies like Emilgroup, a leader in the ceramics sector. Laura Gucciardo, a participant (more..)
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16 May
Journey into the Heart of the Italian Wine Industry: The Company Visit to Zonin
From theory to practice, discovering the principles of management in a unique sector like Food & Wine can become an exciting and surprising journey. And it was exactly that, full of surprises and rich in emotions, the journey that took the Global MBA in Food and Wine class to visit Zonin, on (more..)
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15 May
Navigating the future: global business in the next decade
Interview with Marcello Russo, Ph.D., Director of the Global MBA and Associate Director of the Corporate Ferrari Global Executive MBA at Bologna Business School and Professor at the University of Bologna. Full Professor of Organizational Behavior and Human Resource Management at the University of (more..)
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15 May
How MBA programs promote entrepreneurial thinking
Interview with Marcello Russo, Ph.D., Full Professor of Organizational Behavior and Human Resource Management at the University of Bologna (where he is also a member of the Research Committee). At BBS, Marcello is the Director of the Global MBA and Associate Director of the Corporate Ferrari Global (more..)
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15 May
Exploring Management in the Fashion Sector: The Company Visit to Aeffe
The visit to Aeffe Group, founded by designer Alberta Ferretti in 1972, provided the class of the Professional Master in Business Management - Made in Italy with a full immersion into the fashion world. This experience allowed participants to closely observe the dynamics of one of the most influ (more..)
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15 May
Studying Marketing Management in Bologna: Andrea Visentin's Experience
Completing the Master in Marketing Management at BBS marks the end of a rich and intense academic journey and the beginning of a career in the chosen field. Andrea Visentin, now in trade marketing at ADMENTA Italia, discusses the origins of his passion for marketing, essential experiences during the (more..)
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13 May
Sustainable Emilia Award: Celebrating Companies' Commitment to a Greener Future
UCID Bologna, in collaboration with Confindustria Emilia Area Centro, Confcooperative Terre D’Emilia, and Bologna Business School, has launched the Emilia Sustainable Award, an initiative aimed at recognizing and rewarding companies that stand out in the field of sustainability. The Emilia Sustai (more..)
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13 May
Company visit to Dallara: insight on leading technologies
In automotive engineering, few companies embody innovation and precision quite like Dallara, which is known for its expertise in lightweight design, aerodynamics, and chassis engineering. Dallara offers a remarkable glimpse into the future of the automotive industry. During a recent visit to the (more..)
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09 May
Airport Management: Live Business Lessons at Marconi Airport in Bologna
Business management lessons take flight in an unusual setting: Bologna Airport. For students of the Master's in Business Management - Tourism, Heritage, and Events, a recent company visit transformed the airport into a true educational hub. By directly observing how an international hub meets passen (more..)
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08 May
Embracing Global HR Challenges: Insights from a BBS Master’s Student
Pursuing a master's degree in Human Resources & Organization in an international context opens up numerous learning avenues. In this interview, Maria José Costa Noguera, a student nearing graduation in HR & Organization at BBS and a consultant at Perspective Developing People, shares what dr (more..)
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07 May
Interview with Ketian Dou, BBS global MBA alumna
Can you share with us your journey after completing the Global MBA program? How did the program shape your career trajectory? After graduating from GMBA, I started consulting simultaneously as I worked in the luxury fashion industry. I was the Head of Greater China Business at SSENSE, a multi-bra (more..)
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06 May
A Dive into the World of Formula 1: Insights from a Visit to Visa Cash App RB F1
Kinzie Michelle Wilson, a Global MBA student in Supercars, Superbikes, and Motorsports at Bologna Business School, visited Formula 1 Team Visa Cash App RB with her class and the participants of the Global MBA in Design, Fashion, and Luxury Goods. In this interview, we explore the business strategies (more..)
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03 May
Digital Strategies and Business Transformation: A Meeting with Anastasia Leshchenko
Anastasia Leshchenko, a lecturer for the Digital Strategy course in the Professional Master in Digital Marketing and Communication at BBS, shares her unique perspective on integrating digital and social dynamics in higher education. With a remarkable career as the founder of Spazi Belli and signific (more..)
