VP Sales & Marketing Italy AKQA Adjunct
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The strong passion for information technology and communications led him to graduate in Telecommunications Engineering at the University of Padua in 200. He began his professional career within the Dada Group, Florentine company pioneer of the Internet in Italy in E-business Solution division ( EBS). In 2005 he joined Accenture as Experienced Consultant, to follow the development of innovative projects based on broadband technologies. In 2007 he joined H-ART, firm leader in professional services related to digital and innovation, where today has the role of general manager with a focus on business and market development.


The key factor for a company and a brand is to be able to provide its customers with a unique and distinctive experience, in particular in the digital era. The experience should be consistent with a purpose and with relevant values that have a positive impact in people's lives. The ability to design and develop the experiences is a discipline that combines design, strategy, innovation and technology. The aim of this course is to provide managers with knowledge and tools so that companies can govern the end-to-end process. During the course you will be introduced to the stages of Discovery, Concepting, UI Design and Build experience.