The objective of the course is to facilitate the acquisition or reinforcement of competences necessary for B2B sales management in an international sustainable context. We have created this path: Assimilate a structured method for effectively conducting the prospecting phase; Acquire legitimacy by conducting professional sales meetings; Strengthen your negotiation strategies; Deepen the specificities of foreign markets and know how to create an account plan; How to become a customer relevant ESG ambassador for your company and to lever in those elements of environmental, social or governance issues relevant to your downstream customers.
This course is addressed to International Sales Account, Export Manager, International Sales Manager, Key Account Managers.
The program has a duration of 29 hours and includes: 13 sessions with the teacher, 15 hours of e-learning and 1 hour of individual coaching.
The course allows you to add at your choice a 60 minutes session of individual coaching in which you will be able to simulate, in the language of your choice, and get immediate feedback a discovery meeting, a negotiation or work on an account plan to put into practice a competence you wish to focus on.
