A strategic partnership to foster talent and sustainable development.
● Macron, a global leader in sportswear, officially joins Bologna Business School as a Supporting Partner, expanding collaborations between the School and the academic world.
● The partnership aims to develop advanced training programs and joint initiatives, focusing on innovation, skills development, and sustainability through integrating expertise from both organizations.
Bologna, December 16, 2024 – Bologna Business School and Macron, an internationally renowned Italian company specializing in high-performance sportswear, are proud to announce the start of a new strategic collaboration. Macron will join BBS’s network of Supporting Partners for 2024–2026, forging a connection between two leading organizations from Emilia that share core values of innovation, sustainability, and skills development.
This partnership underscores both organizations’ shared commitment to building a future grounded in high-quality education, knowledge exchange, and the pursuit of excellence. Bologna Business School, recently recognized by the Financial Times as the “highest riser” among European international business schools, is a benchmark for managerial education and collaboration with the business world. Macron, active in more than 140 countries and a leader in technical apparel for professional and amateur sports, is dedicated to further enhancing the potential of its talent by offering meaningful opportunities for training and innovation management.
Macron’s entry into BBS’s Supporting Partner network reflects a broader initiative to strengthen ties between academia and industry through activities that foster exchanging ideas and create opportunities for advanced skills development. The shared vision is to build an educational and professional ecosystem where students, companies, and faculty collaborate to address global market challenges and promote sustainable, inclusive growth.
Bologna Business School’s approach is characterized by its close engagement with companies, involving them in initiatives ranging from the design of educational programs to active participation in workshops, seminars, and interdisciplinary projects. These collaborations allow companies to shape educational content while benefiting from access to extensive resources, including a highly qualified faculty that blends academic and professional expertise on an international scale.
“We are pleased to welcome Macron as one of our Supporting Partners. This partnership represents another milestone in strengthening our relationships with the business world and will contribute to developing new projects and training programs. Macron’s entrepreneurial vision—as a dynamic company focused on innovation and sustainability while fostering human capital—will bring new opportunities to the entire BBS Community. We look forward to embarking on exciting initiatives together,” said Max Bergami, Dean of Bologna Business School.
Carlo Pelloni, CFO of Macron, also expressed his enthusiasm: “Joining the network of BBS Supporting Partners, a true excellence in our region, consolidates a partnership we have nurtured for years. This collaboration is a source of great pride and a strategic choice to attract and nurture talent. By building a solid bridge between education and business, we offer our colleagues a stimulating environment to develop advanced skills and pursue professional growth. At the same time, we continue to invest in the ongoing training of our staff, ensuring that their knowledge and abilities remain aligned with future challenges. The synergy between academia and business reaffirms the central role of human capital as the driving force behind innovation and sustainable growth.”
This partnership highlights the commitment of both Bologna Business School and Macron to driving sustainable, innovative growth by prioritizing talent development and equipping individuals to meet the challenges of an ever-evolving global environment.