New Technologies and Green Deal: Prospects for the Near Future, the Green World as a Central Business Trend

2 July 2024

In the contemporary international context, the concept of sustainability and the European Green Deal are assuming an increasingly central role. The combination of new technologies and initiatives directed toward sustainability in all its forms is reshaping the business world, leading to a paradigmatic shift that affects all sectors.

The prospects for the near future see Green and sustainability not only as a trend but as a necessity for the survival and prosperity of the planet and its economies.

The European Green Deal, launched by the European Commission, is an ambitious strategy aiming to make Europe the first climate-neutral continent by 2050.

This plan includes a series of measures and investments to promote environmental sustainability, reduce greenhouse gas emissions, and encourage the use of renewable energy.

The goal is not only to mitigate climate change but also to stimulate economic growth and create new jobs in the sustainability sector.

New technologies play a key role in achieving the goals of the Green Deal. Technological innovations are transforming how we produce and consume energy, improving energy efficiency, and enabling more careful management of natural resources.

Optimized use of renewable energies, smart distribution grids, sustainable mobility, and material innovation provide a decisive and concrete push toward sustainability goals. In this perspective, recycling and the circular economy are the new frontiers of a systemic approach that extends to all market sectors.

Bologna Business School is at the forefront of studying all topics that make up the complex panorama of the green and sustainable economy.

The Master in Finance and Fintech, full-time, 12 months in English, aims to combine the most innovative technological processes with cutting-edge practical financial applications, AI, big data analytics, and blockchain, to connect companies’ technical and financial departments.

The Master in Finance, Control, and Sustainability, full-time, 12 months in Italian language, offers a cross-sectional view that includes economic-financial dynamics and ESG objectives, to train managers capable of leading companies on a growth path compatible with environmental needs.

The Master in Sustainability Transition Management, in a hybrid format (80% online and 20% on-campus), 12 months in English language, offers five study paths on the transition to sustainability in industry, energy, urban systems, agriculture, and mobility.

The Master in Business Management – Green Management and Sustainable Businesses, full-time, 12 months in English language, aims to provide all the tools necessary to take on roles essential for sustainable production, toward the goals of energy and environmental responsibility that all companies aim for today.

The Master in Artificial Intelligence and Innovation Management, sponsored by Lab Cini, a landmark for university research in computer science and information technology, offers cross-sectional training that combines cutting-edge technical knowledge with strong managerial skills.



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