Program

TAKING ITALIAN EXCELLENCE GLOBAL

GRADUATION 2015 AND IX REUNION OF THE ALUMNI

FRIDAY, 3 JULY 2015 6 PM
UNIVERSITÀ DI BOLOGNA
AULA MAGNA SANTA LUCIA – VIA CASTIGLIONE 36 BOLOGNA (ITALY)

WELCOME Romano Prodi President of Collegio di Indirizzo, Bologna Business School Stefano Bonaccini President of the Emilia Romagna RegionAlberto Vacchi President, Unindustria BolognaMax BergamiDean, Bologna Business School

 

BEST STUDENT AND BEST TEACHER AWARDS Fabio Ancarani, Emanuele Bajo, Riccardo Fini, Sara Valentini Associate Deans, Bologna Business School

 

COMMENCEMENT SPEECH Taking Italian Excellence Global Andrea GuerraStrategic Adviser to the Prime Minister

 

GRADUATION Ivano Dionigi Rector, Unibo and President, Bologna Business School

 

FRIDAY, JULY 3 8.30 PM
GIARDINO DI VILLA GUASTAVILLANI – VIA DEGLI SCALINI 18 BOLOGNA (ITALY)

DINNER PARTY Associazione Chef to Chef
The funds raised will be donated in scholarship to attend a Master’s program of BBS

LIVE MUSICDJ SET Andrea Pontremoli DJ and CEO, Dallara Automobili

SATURDAY, JULY 4 2015 8.00 AM
VILLA GUASTAVILLANI – VIA DEGLI SCALINI 18 BOLOGNA (ITALY)

 

MANAGERIAL MEDITATIONS Tìs àristos bìos: the ideal life (or the ideal of life) according to the Classics and the Christians8.00 AM Sala del Ninfeo
Ivano Dionigi Magnifico Rettore, Unibo and President, Bologna Business School

 

BREAKFAST 9.00 AM Giardino Segreto

12 BUSINESS CHALLENGES TO TAKE ITALIAN EXCELLENCE GLOBAL 9.30 AM Giardino Segreto
9.45 AM – 4 Breakdown Groups Challenger, Discussant and Alumni


Topic 1: Technology Innovation Challenges

Can frontier innovation technology business energize organization advance?

Challenger

Discussant

Grazia Di Salvia General Manager, Itea SpA – Sofinter Group Alumna, EMBA XI

Riccardo Fini Associate Professor of Innovation Management Associate Dean, BBS

The Electric Mobility challenge for Premium Motorcycles Manufacturers

Challenger

Discussant

Roberto Canè Electronics Systems Director, Ducati Motor Holding S.p.A. Alumnus, EMTIM V

Paolo Di Marco Founder, PD FOR Director, General Management Program, BBS

Ict scenarios for Corporate Product Development

Challenger

Discussant

Giorgio Montanari Chief Information Officer, Beghelli Alumnus, EMBA XI

Alessandro Grandi Professor of Management Engineering Director, Master in Management, BBS

Sketcher: FEDERICA TABONE

Topic 2: Global Operation & Supply Chain Management

Technological Excellence & Quality Craftsmanship

Challenger

Discussant

Andrea Costantini Head of Production, Automobili Lamborghini Alumnus, EMBA VII

Paolo Barbieri Assistant Professor of Management Engineering Faculty, BBS

The Control of complex and Global Supply Chains

Challenger

Discussant

Stefano Rizzo Global Sourcing Director, Comer Industries Alumnus, MBA Distance Learning IX

Davide Corradi Partner, The Boston Consulting Group EMBA Executive Director, BBS

Logistic Distribution as a Competitive Leverage

Challenger

Discussant

Pier Paolo Ori Customer Service Manager Europe, Marazzi Group Alumnus, PMBA XVII

Andrea Zanoni Professor of Management Engineering Senior Faculty, BBS

Sketcher: MARCO SERRA

Topic 3: Global Sales, Marketing, & Customer Journey

How to define the Ferrarelle brand positioning in US

Challenger

Discussant

Maria Rosaria Tufo Export Sales Manager at Ferrarelle SpA Alumna, Executive Master in Sales and Marketing I

Fabio Ancarani Professor of Marketing Associate Dean and Executive Master S&M, BBS

How to convert a digital fan base into an asset for a football club

Challenger

Discussant

Federico Palomba Head of Marketing, Digital & Fan Relationship Mgmt, Juventus FC Alumnus, Master in Management and IT I

Elisa Montaguti Associate Professor of Marketing Global MBA Director, BBS

ICT as a vital marketing tool: worldwide implementation of a cloud based solution
to support new process needs and business evolution.

Challenger

Discussant

Roberta Rossi ICT Process Manager, Maserati Alumna, Master on Line VII

Roberto Grandi Professor of Communication Management Master in Marketing, Communication and New Media Director, BBS

Sketcher: SARA SERAVALLE

Topic 4: Global Business Model Generation

Italian Food Goes Global

Challenger

Discussant

Alessandro Bonfiglioli General Manager, CAAB and FICO/Eatalyworld Team Alumnus, Open Master I

Andrea Cinti Luciani Consultant and Adjunct Professor MBA Part-time co-Director, BBS

Champagne effect: How to Enhance Luxury Customers’ Online Experience
in an Omnichannel Environment

Challenger

Discussant

Alessio Poggiolini Digital Marketing Director, Yoox Group Alumnus, EMBA XII

Nicola Tomesani Consultant and Adjunct Professor of Marketing MBA part-time (evening) Director, BBS

Iceteam 1927’s progress from 2010 to 2015: how four different (and historically competing) brands have merged into a single force in Gelato Equipment industry

Challenger

Discussant

Federico Tassi Sales Director, ICETEAM 1927 (Carpigiani Group) Alumnus, MBA Distance Learning XII

Andrea Lipparini Professor of Strategy EMBA Director, BBS

Sketcher: MONICA DIARI

THE DEAN AND THE BBS ADVISORS’ MENTORING CORNER FOR MBA CAREERS

9.45 AM Sala del Ninfeo (in English, restricted to Global MBAs)

Challenger

Discussant

Gabriel Sanchez Zinny Partner, Egon Zehnder International International Advisory Board, BBS

Max Bergami Professor of Organizational Behavior Dean, BBS

Eugenio Sidoli CEO, Philip Morris International International Advisory Board, BBS

Josè de la Torre Professor of Strategy and Dean Emeritus, FIU International Advisory Board, BBS

Andrea Pontremoli CEO, Dallara Automobili International Advisory Board, BBS

Emanuele Bajo Professor of Finance Associate Dean, BBS

Sketcher: PIERPAOLO BARRESI

CHALLENGES SHARING 12.15 PM Sala del Ninfeo
Sara Valentini Associate Dean BBS

FAREWELL 1.00 PM Sala del Ninfeo
Max Bergami

TAKING ITALIAN PIADINE GLOBAL 1.30 PM Giardino Segreto