Andrea Lipparini, Ph.D, is Full Professor of Innovation Management at the University of Bologna. His field of research is on strategic alliances and on networks between companies with the aim of promoting innovation development. He collaborates with a select group of large organizations in the field of Senior executive training, on the themes of change and competence development. He perfected his studies at Wharton School of the University of Pennsylvania and has was a Visiting Professor at Tuck School of Business at Dartmouth (US).
CORE COURSE - The tools for strategic analysis. Strategy and value creation. Industry analysis and competitive advantage. Analysis of competitors and an enlarged competition model. Resources and skills as essential ingredients of the strategy. The nature and sources of competitive advantage. The strategy of cost leadership and differentiation. Competitive advantage in different market conditions. Value chain and cost analysis. The production system and the value system. Technology and innovation management. Competitive advantage in mature industries.
The course covers the strategic framework within which managers take decisions and turn their knowledge and capabilities into actions. We explore the essential concepts and tools of strategy and explain the positioning of companies in a variety of settings. You develop the skills needed to perform competitor analysis and understand how strategy formulation, deployment and effective execution relate to competitive advantage.
INSPIRATIONAL AND MOTIVATIONAL SESSIONS - In executive the education program Team Building may appear, at first glance, as an activity to be taken for granted. In fact, for participants it is a different experience each time that allows each individual to review his or her methods of integration and collaboration, from problem solving to the formation and consolidation of trust and mutual respect. Positioned at the launch of the master, the workshop is also an important opportunity to hasten bonds of understanding among participants.
CORE COURSE - The main focus of the course is the design and implementation of an IT strategy that is coherent with the comprehensive strategy of the company. The course tackles the theme of how technology should follow, and in some cases anticipate, changes at the level of the market and competitive arenas. The course provides the conceptual models necessary to understand how technological strategy can enhance company resources and solidify organizational capacities, contributing to the complete enhancement of the company’s competitive potential.