Vittorio
Martinelli
Core Faculty
AD for Italy of the Japanese giant Olympus, he has gained extensive experience in the field of sales and marketing in large multinational companies. He is a part-time professor for the Bologna Business School and collaborates actively with SDA Bocconi, ISTUD Business School, Talent Garden Innovation School, and Fondazione ELIS.
COURSES
The course aims to combine the systemic and process-oriented view of operations in biomed-related industries and to discuss the impact of the Industry 4.0 paradigm and digitisation on the competitiveness of these industries. The design and operation of systems are modelled and analysed using quantitative and qualitative techniques implemented using state-of-the-art technology.
Business Management – Life Science and MedTech