Franco Visani is Assitant Professor of Business Economics at the Faculty of Economics in Forlì, University of Bologna, Department of Management. He is registered with the Italian Academy of Business Administration – Youth (AIDEA-Youth) and the European Institute for Advanced Studies in Management (EIASM). He conducts research and consultancy on issues related to Management Control, Cost Management and Lean Accounting. He holds a degree in Economics and Commerce from the University of Bologna, he received his PhD in Business Economics from the University of Pisa. He has been a visiting researcher at the Lean Enterprise Centre at Cardiff Business School.
CORE COURSE – A correct layout of the Supply Chain and business Operations requires the skills to assess ex ante the economic and financial effects of the decisions that are taken and to check them ex post. The course adopts this perspective, providing participants with the management accounting tools aimed at understanding the budget of a current or prospective supplier, making assessments for business decisions, understanding the trade-off between discounts and deferments of payment in a commercial negotiation, assessing the Total Cost of Ownership of a supply. All these concepts will be illustrated by means of cases taken from real business applications.
CORE COURSE – The use of economic and financial information to manage competitive advantage. Models for the analysis of economic and financial performance. Parameters for the valuation of the profitability of a company. Financial sustainability for the tax performance of a company. Strategic sustainability of a company’s performance. Economic and financial benchmarking. Budget analysis for the management of vendor client relations. Strategic control systems and performance monitoring (Balanced Scorecard). Simulation techniques for economic and financial performance. Performance management.
Executive MBACORE COURSE – The determination and management of the sales price between competition costs and value for customers. The customer-based price; how to measure the value perceived by the customer and define the price. From the definition to the management of price: differentiation of prices, versioning, price bundling and unbundling. How to avoid price wars: from price competition to value competition.
Sales and MarketingIntroduction to basic accounting principles, accounting concepts, and accounting terminology. Financial statement analysis. Basic cost concepts and cost accounting. Introduction to management control principles and techniques.
Digital Marketing and CommunicationElements of accounting, budgeting and cost analysis. The measurement and interpretation of economic and financial performance of the company. The economic and financial analysis forecasting and budgeting. The calculation and analysis of costs in decision-making and management control. Management control as an operational mechanism. The systems of strategic control and strategic cost management.
HR & OrganizationThe use of economic and financial information to manage competitive advantage. Models for the analysis of economic and financial performance. Parameters for the valuation of the profitability of a company. Financial sustainability for the tax performance of a company. Strategic sustainability of a company’s performance. Economic and financial benchmarking. Budget analysis for the management of vendor client relations. Strategic control systems and performance monitoring (Balanced Scorecard). Simulation techniques for economic and financial performance. Performance management.
Hybrid MBA