Davide
Maggi
ITALY Founder & CEO Cesarine Adjunct Faculty
After graduating in Political Science at the University of Bologna, in 2005 Davide participated as a partner in the foundation of the well-known company Digital Magics which operates in the startup incubation sector.
In 2011, he founded Isla s.r.l. (Nimai), a digital marketing agency based in Bologna. He is also a shareholder at Key Capital (business incubator) and director of the Digital Marketing course at Bologna Business School. In 2014he founded Home Food srl (Cesarine).
COURSES
Social media has radically changed the way brand communicate with masses. Social Media are platforms that connects millions of people and brands around the world, enabling conversation, content sharing and more generally human interactions. The more meaningful the content – the greater the share of voice. An effective use of these platforms is driven by a data and consumer insights based content strategy able to engage influencers that most matter for a specific brand and by a tech-driven distribution strategy of content. The purpose of this course is to provide knowledge and skills that unlock the opportunity to connect brands with people around the world in a relevant and valuable way.
