Executive MBA English Edition, Global MBA Ferrari II and EMBA Ferrari IV Discover Silicon Valley

6 November 2024

Where innovation shapes the future, technology transforms the present, and creativity knows no limits. To transition from observers to active participants in such rapid and essential change, one must experience this reality firsthand. This is the purpose of the International Week, and this is why Silicon Valley was chosen as the destination for the participants of the Executive MBA English Edition, Global MBA Ferrari II, and EMBA Ferrari IV programs, who embarked on a truly extraordinary learning experience. This group of professionals had the opportunity to deeply explore the companies in this one-of-a-kind territory that have driven the most revolutionary technological transformations of our era.

An exclusive program featuring company visits, workshops, and networking

The program opened the doors to some of the world’s most influential tech companies. During visits to the headquarters of Airbnb, LinkedIn, Tesla, and Zoom, participants observed firsthand how these companies translate their vision into tangible innovation. Each visit provided a chance for direct engagement with the strategies that drive these cutting-edge companies, offering valuable insights into the dynamics that determine their success.

Learning was further enriched through specialized workshops on digital transformation, where industry experts shared innovative approaches and tools. These sessions allowed participants to delve into the potential of artificial intelligence, big data, and automation within today’s business context.

Dialogue with pioneers of change

One of the highlights of this experience was meeting with innovators and industry leaders who shared their journeys and future visions. Through open discussions, participants engaged with professionals who are at the forefront of digital transformation every day. This direct exchange enabled them to gain deeper insights into a culture centered on continuous innovation and the enhancement of business performance.

Collaboration with San Jose State University: reflections and new connections

The collaboration with San Jose State University added an additional layer of value to the experience, creating a space for reflection and networking for the participants. The chance to discuss and analyze their experiences together enriched the learning journey, allowing managers to adapt what they learned to their own business contexts. Additionally, this academic platform provided an important opportunity to forge professional connections within the group and with local experts, building valuable relationships for the future.

A transformative week to become leaders in the digital revolution

The Silicon Valley experience left participants with more than just technical knowledge—it instilled a new vision of innovation. This vision, combined with the skills acquired during the program, prepares them to become active agents of transformation, capable of guiding their companies toward a future defined by renewal and competitiveness.



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