BBS MEETS SAMA | How to build a customer-centric Culture in your Organization

Feb 10 2022 - 6 pm - Via Zoom

On Thursday, February 10th, at 6 pm CEST, there will be the event “BBS MEETS SAMA | How to build a customer-centric Culture in your Organization“.

Introduction

  • Alessio Arcando, Adjunct Professor and Executive Director of the Key Account Management Open Program, BBS
  • Dominique Cote, CEO and Founder, Cosawi | Member of the Board of Directors, SAMA

 

Future of Strategic Account Management

  • Denise Freier, CEO, Strategic Account Management Association (SAMA)

 

Lecture | Human to Human Marketing

  • Fabio Ancarani, Professor of Marketing, University of Bologna | Associate Dean for Executive Education, BBS

 

The event will be in English language.

To participate in the digital event, please fill the registration form.

We are waiting for you!

REGISTRATION FORM