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28 Apr
The Innovation Formula: interview with Paolo Dalla Mora on creativity, strategy and bold moves
One spring evening, surrounded by the greenery of Villa Guastavillani, the conversation ignited around a question as simple as it was challenging: what makes an idea truly capable of becoming a business? On the stage of Bologna Business School, during the Leadership Workshop titled “The Innovati (more..)
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22 Apr
Fatal risks and choices: Europe's compass passes through Trento and stops at BBS
Bologna Business School hosted the presentation of the 20th edition of the Trento Festival of Economics at its New Campus. Introducing the event, moderated by Dean Max Bergami, was Fabio Tamburini, Director of Il Sole 24 Ore, Radiocor and Radio 24, in a dialogue rich with insights and reflections, o (more..)
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15 Apr
Team Membership Workshop: a lesson in leadership and collaboration beyond the classroom
Students of the Professional Master in Business Management at Bologna Business School experienced a learning day unlike any other. In the dynamic setting of Zoneplus – inspired by urban American basketball culture – they took part in an intense team building workshop led by Alessandro “Alex” Finelli (more..)
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14 Apr
Hybrid MBA Smart Week: leadership, innovation and real-world impact in the industrial sector
The Hybrid MBA Smart Week offered participants an intensive immersion into the business world through three days of direct engagement with key players in industrial innovation, field experiences, and reflections on the skills required to lead change in complex environments. Immersed in in (more..)
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11 Apr
Soft Skills: what they are and how to highlight them in your CV
In an increasingly dynamic job market, technical expertise, though essential, is no longer sufficient. Companies are looking for people who can communicate effectively, manage stress, work in teams and adapt to change. In this context, soft skills represent a distinctive and strategic advantage for (more..)
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11 Apr
Leadership: pros and cons of different styles
Leadership is a key element in the success of a company or team. There are different leadership styles, each with its own characteristics, advantages and disadvantages. Choosing the right style depends on the context, goals, and corporate culture. Autocratic leadership is a style in which the le (more..)
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11 Apr
Business Coach: who he is and why to do business coaching
In an increasingly competitive, interconnected, and rapidly evolving market, companies are called upon to invest in the development of soft skills and the enhancement of human capital. Managing stress, navigating crises, developing personal abilities, and improving effectiveness in the workplace hav (more..)
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11 Apr
Sales and marketing: what is the difference?
What is meant by sales and marketing? The terms sales and marketing are often used together, but they refer to two distinct business functions. Sales focuses on closing transactions and generating revenue. Marketing: deals with brand promotion, market analysis, and creating strategies to (more..)
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11 Apr
Working in Sales: roles and skills, from Sales Specialist to Representative
What are the jobs in sales? The sales sector offers various career opportunities, with specialized roles depending on the type of product or service sold and the way it interacts with customers, whether they are end consumers or businesses involved in the sales process. Simplifying, we can identi (more..)
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09 Apr
Emotions, moral psychology, and the model of goal-directed behavior. Richard Bagozzi as a guest at BBS for the latest session of the Leadership Workshops
Bologna Business School hosted at the New Campus Richard Bagozzi, Dwight F. Benton Professor Emeritus of Marketing at the University of Michigan and a leading international figure in the field of consumer behavior. The event, organized in collaboration with the Department of Management of the Unive (more..)
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09 Apr
Master in Business Management – Sport Management
Where Passion Meets Professionalism in the World of Sport The Master in Business Management – Sport Management is designed for recent graduates looking to build a managerial career in the sports industry, a dynamic sector that blends cultural relevance with significant economic impact. From organ (more..)
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09 Apr
Master in Business Management – New Space Economy
Innovation, Technology, and the future of Management The Master Business Management – New Space Economy is a cutting-edge program launched by Bologna Business School to meet the growing demand for skilled professionals in the rapidly evolving aerospace industry. It combines solid business managem (more..)
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04 Apr
Key Account: Why Managing Key Clients Is Essential
What is the key account? A key account represents a strategic client for a company—one that generates significant business volume and has a substantial impact on the growth and stability of the business. Key account management is therefore the set of strategies and activities required to manage a (more..)
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04 Apr
Sales Manager: Responsibilities and Career Path to Becoming a Commercial Director
What does a sales manager do? A sales manager is responsible for overseeing the sales operations within a company. Their primary role is to develop and implement commercial strategies aimed at increasing revenue and improving the performance of the sales team. This professional must, therefore, (more..)
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04 Apr
Export Manager: role and career path in trade marketing
The export manager is a key figure in international trade. Their primary function is to develop expansion strategies for a company into foreign markets, managing sales, distribution, and promotion of products or services beyond national borders. An export manager has skills in the analysis of inter (more..)
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04 Apr
Machine Learning for managers: what applications?
Machine learning is revolutionizing the world of management, providing new tools for data analysis and more informed decision-making. In an era dominated by big data, managers can leverage machine learning applications to optimize business operations, enhance decision-making processes, and increase (more..)
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04 Apr
AI and project management: how to manage projects with AI tools
Artificial Intelligence (AI) is transforming numerous fields, and project management is no exception. The use of AI project management tools is becoming increasingly common to simplify operations, improve planning, and optimize decision-making processes. What AI tools can be used in pro (more..)
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04 Apr
AI in Business Management: will managers be replaced by AI?
Artificial Intelligence (AI) is rapidly entering the world of business management, transforming the way companies operate. Its application promises to optimize processes, speed up decision-making, and improve efficiency. But the question many are asking is: will AI replace managers? How (more..)
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04 Apr
The best Business Intelligence tools: overview, pros, and cons
Business Intelligence (BI) tools have become essential for companies that need to analyze, interpret, and make the most of their data. BI enables organizations to obtain critical insights for strategic decision-making, improve business processes, and gain a competitive advantage. What a (more..)
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04 Apr
Working with Business Intelligence: Roles, Skills, and Salaries
What is Business Intelligence? By Business Intelligence (BI) we mean a set of techniques, technologies, and practices used to collect, analyze, and present data to support strategic decisions. These technologies enable companies to transform raw data into valuable information using tools such as (more..)
