Mariolina Longo is Associate Professor of Management at the Department of Management of the University of Bologna. She teaches Business Management at the School of Engineering and Architecture of the University of Bologna. At the Bologna Business School she teaches Business Ethics and Sustainability and Business Sustainability in the Master in Management and in the Part-time MBA (evening edition). She carries out research at the BBS Centre for Sustainability and Climate change and is particularly involved in the BBS Observatory on Business Sustainability. Her research focuses on Performance measurement system, sustainability measurement and management and sustainability transition. She has coordinated research projects funded by the European Commission, the Italian Ministry for university and Research and large Italian companies.
She has active international research collaborations with universities and research centers (Wuppertal Institute, Warwick Business School, Provadis Hochschule). Her publications have appeared in several international academic journals including the International Journal of Operations and Production Management, International Journal of Management Reviews, Journal of Cleaner Production, as well in Italian financial newspapers.
Every year our society makes use of the resources that the planet Earth takes about a year and a half to regenerate. This and other empirical evidence of global significance bring the theme of sustainability to the center of the economic, political and social debate. Recent studies show that a sustainability-oriented management approach adopted by some companies leads to a medium-long term competitive advantage over competitors, a success achieved thanks to the ability to innovate the business model and to introduce measurement tools to monitor and to better manage the value creation process. The course aims at opening a debate on the introduction of sustainability policies and practices within companies.Executive MBA
Corporate sustainability and the circular economy are currently among the most discussed topics internationally, also due to climate change. The aim of the course is to understand why these issues are of such importance, underlining their urgency. We will learn more about the innovation activities of operational and system processes that companies adopt to implement strategies aimed at the Circulary Economy and the transition to a low carbon business model.Gestione d’Impresa – Made in Italy