Enrico
Armilli


Enrico Armilli
Manager, Head of Industrials Amazon Business

Enrico holds a degree in International Management from the University of Bologna, with study experiences at the European Business School in London and Kelley Business School at Indiana University.

He began his career in telecommunications, through the Graduate Program at Vodafone Italia, where he held key account management positions in sales and a brief experience as marketing manager. After a period in the online travel segment at lastminute.com with an International Partnership Development role, he joined Google at the Dublin office where he held Business Development roles first as New Business Sales Manager and then as New Business Principal. Since 2022 he has been responsible at the Amazon Business division for Industrials and Field customers, with the task of managing the Team that follows the development of the main Italian customers in the Automotive, Manufacturing and Energy verticals.

Enrico has a passion for sales and complex sales, matured since his first working experiences and pursued on a personal level also with the collaboration with the Alma Mater Studiorum of Bologna, where he has been holding a seminar cycle on Sales Management topics starting from the Academic Year 2025.

COURSES

Market orientation and the sales process. The client acquisition model and sales types. Sales planning and budgeting. The customer portfolio matrices. Segmenting client portfolio and value creation. Managing the sales force: motivation, incentives and control. Performance indicators.

Applied Marketing and Sales